Growth Drives Everything
AS seen In
UNDENIABLE CHANGE
We now live in a startup world where growth drives everything.
THE SHIFT
We are seeing a shift in where to find growth marketing talent.
WE also KNOW
— 9 out of 10 startups will fail
— Venture capitalists raised a record $100B+ last year
New Expectations
Startup investors now expect a growth engine.
Old world
Siloed growth channels
Junior agency marketers
💥 Massive agency retainers
new world
Finding a partner built for the challenges of a startup.
Multi-channel Expertise
Veteran Player-Coach
No Bloated Agency Model
"I believe in being a marketing missionary, not mercenary."
Matt Lally, Founder
Before starting MattyAds, I helped grow these startup winners:
Been there. Done that.
A proven track record of scaling startups.
10+ Years Experience
I bring more than a decade of experience with startups & high growth teams.
$100M+ Ad Spend
I've been in the trenches to find what works and what doesn't—many times over.
$1B+ Outcomes
I have real frameworks for growth no matter which stage your company or team is at.
WHAT I DO
I'm your hands-on marketer and growth advisor. Here is where I bring immense value:
- Paid Search
- Paid Social
- New Channel Development
- Channel Scaling
- Media Strategy
- Growth & Testing Frameworks
- SEO Strategy
- Content Marketing Strategy
- Keyword Research
- Pinterest & Local SEO
- Backlink Strategy
- Content Syndication
- Performance Creative Strategy
- Storyboarding
- Social Best Practices
- Testing Framework
- Audience Approach
- Copywriting
- Email Marketing Strategy
- Influencer Strategy
- Affiliate & Referral Programs
- Consumer Journey Mapping
- Omni-channel Messaging
- Digital PR Strategy
- Go-To-Market Planning
- Comprehensive Audits
- Conversion Rate Optimization
- Media Modeling & Analyses
- Reporting & Visualization
- Tracking & Platform Insights
Let's get moving
The best way to get in touch is via an intro or the form below.
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FAQ
Each engagement is unique. I leverage my deep experience in digital marketing to either be hands-on or in an advisory/coaching capacity. I often work directly with Founders and marketing leadership.
I never outsource my work. My superpower is providing white-glove consulting. You work directly with me.
I can be as fluid as the engagement requires. I have no long-term contracts and no lock-in mechanisms that agencies use.
I primarily work with venture-backed startups and high-growth teams (often from larger technology companies).
I sometimes work with small businesses. These are small businesses that generate really strong cash flow and often haven't invested yet in professional marketing.
I also do pro bono consulting for non-profits.
I specialize in growth marketing. I am industry agnostic.
Here is some of my industry experience:
Fintech, Insurtech, Ecommerce, Gaming, Entertainment, SaaS, Lead Generation, Crypto, Health & Wellness, Real Estate, Biotech, HRIT, Marketplaces, Kickstarters, Marketing Automation and more.
Most of my current clients are based in the United States. However I've worked with teams based in Canada, Australia, Europe, South America and Asia.
I've directly marketed to more than 20 countries and nearly a dozen languages.